Packaging

As a key part of the initiative to overhaul our packaging design, I took ownership of the art direction and contributed significantly to Walgreens' private label packaging for Baby Wipes and the new Women’s Wellness products. I ensured that all designs aligned with Walgreens’ core brand values—welcoming, warm, and unapologetically human. For the Baby Wipes, I introduced playful, modern, abstract designs that maintained a focus on key ingredients. For the Women’s Wellness line, I developed a bold design system featuring a striking purple, ensuring the products stood out on store shelves and differentiated them from competitors.

Role: Art Direction